Faith Group

The YouTube Suggested system is triggered by a combination of viewer behavior and video performance. It looks at what users have recently watched, liked, or engaged with, then recommends similar or related content. High click-through rate (CTR), strong watch time, and good audience retention increase a video’s chances of being suggested. Topic relevance also matters—videos related to trending or popular content often appear in the suggested feed. The algorithm favors videos that viewers tend to watch back-to-back, so creating series or related content helps. Engagement (likes, comments, shares) and consistent uploads also boost your chances. In short, if your video keeps people watching and interacting, YouTube is more likely to suggest it next to similar high-performing content.

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